Consumption Culture Lifestyle

US Alcohol Consumption Falling as Cannabis Use Increases


Over the past several years, US alcohol consumption rates have declined rapidly, leaving consumers to find new alternatives.

Notably, the cannabis industry is directly correlated with US alcohol consumption decline; Investment-bank firm Cowen & Co. reported that as of 2016, legal adult-use cannabis US states witnessed binge drinking rates fall by 9% below the national average, and 11% below non-cannabis states.

However, newly added states such as California and Nevada had higher rates of alcohol consumption and lower rates of cannabis use. Regardless, Cowen expects the rates to shift in both alcohol and cannabis consumption in those specific states. As a result, Cowen said it is reasonable to assume that as more states continue to legalise adult-use cannabis, alcohol binge drinking rates will continue to falter.

Alcohol consumption falling

Furthermore, the Centers for Disease Control and Prevention estimated that 17% of the US population engaged in binge drinking, meaning that one in six reported doing so four or more times a month. In states that legalised adult use, the number of binge drinking sessions per month was 9% below the national average.

For instance, the state of Washington, which was the first state along with Colorado to legalise recreational use, has seen alcohol consumption rates decline over the past several years. As of 2018, Washington reported that just under 15.6% of adults were reported having four or more drinks on one occasion in the past month compared to the national average of 17.4%, according to America’s Health Rankings UnitedHealth Foundation.

In particular, many millennials have opted to consume cannabis over drinking alcohol. According to a MarketWatch article, a millennial said that she prefers to consume cannabis over alcohol because it saves her more money and doesn’t cause the intoxicating effects of alcohol.

According to a Yahoo News poll in 2017, it was concluded that the majority of the 55 million marijuana users in the US are millennials, and as the number of alcohol consumption rates decline, the cannabis industry is expected to directly benefit as more users turn towards cannabis-based alternatives.

To Read The Rest Of This Article By Staff on Health Europa

Published: October 29, 2019

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